Promoting Your App

Your Marketplace product page is your landing page to promote your LEAP App and maximise downloads. Optimising every element on your page will give your LEAP App the best chance at success.

Here you can communicate the true value of your LEAP App to users and really show them the power of your tools.

Every element which is displayed in our Marketplace can be controlled within the Developer Console.

Select your app and enter all required fields under “Details” and “Marketplace”.

Before you submit your app, ensure you have tested your product page by using the “Preview in Marketplace” option under “Actions”. This will show you how users will view your app in the Marketplace.

App Icon

Your app icon is at the forefront of marketing and recognition. It is usually the very first element that users will see. Your app icon should be simple, memorable, and capture the purpose of your LEAP app.

Refrain from using text unless it is an essential part of the logo. Your app icon will appear alongside your LEAP app name. Remove any nonessential words as this will clutter your icon and reduce scanability.

If you have more than one app, make sure each app has a unique icon.

Always use the layout grid as a guideline which placing artwork elements. Centre your illustration within the 256px x 256px drawing space and allow a padding of 32px from each side.

Keep icon corners square. Our system will automatically apply a mask that will round the corners to fit various elements.

Export your icons in PNG format without any background. PNG is a lossless data compression format that preserves transparency in your images.

Be sure to test your icon at various sizes to ensure that it is legible in any scenario.


Screenshot ofSend automated payment reminders

Screenshots will be displayed at the top of your product page. Showcase your app’s features to give users an insight as to what it will be like to use your LEAP App. High-quality screenshots will help build trust and sell the benefits of your app to users.

Use large, simple captions that can be read at a glance to understand the functionality of each feature.

Put your most important screenshot first to put your best foot forward to potential users. Make the most of this real estate by uploading between 2-5 screenshots.

Export your screenshots at 1410px x 480px, using PNG format. 

Having trouble? Try our Marketplace Templates.


Provide a detailed and insightful overview of your app to explain the primary idea of your product. Explain the features and functionalities that your LEAP App can offer. Make this engaging by showing how your LEAP App has the power to help your user. 

Developer Page

Users can navigate to your developer page to find out more about your company. Users will also be able to discover other apps that have been developed by your company. 

You can edit your developer page from the settings page within the Developer Console.

Tell your users about your company’s purpose and mission. Explain the different types of applications you develop. Add your website and social media handles to let your users engage with your company.